Lauber Imports, as Southern Glazer’s Fine Wine Division in New York State hosted a “Taste-N-Tour” event on May 12, 2017 at a really unique location, the Citi Field.

Lauber Imports, as Southern Glazer’s Fine Wine Division in New York State hosted a “Taste-N-Tour” event on May 12, 2017 at a really unique location, the Citi Field. During the “Taste-N-Tour’s “face-to-face” time-scheduled sessions selected suppliers were given their own private suite to present to individual sales teams.

10 sales team visited us for a presentation during which we could give some highlights on the Tokaj Wine Region, the Mad Wine and Szent Tamás Winery, the MÁD FURMINT - flagship of our „2017 – The Year of Furmint” campaign, its international awards, distribution and co-operation possibilities in the State of New York.

This event format created a perfect setting to present MÁD Furmint as a new brand within the Lauber portfolio, to discuss new sales and marketing information, to personally introduce ourselves as new members of the Supplier family and allowed us to meet Lauber Sales Team members, portfolio managers and specialists for direct questions and answers.

MÁD FURMINT, considered to be the new taste of the world was received with high interest and a lot of enthusiasm from the participants who are ready to take it throughout New York State to start its road to success.

For the gallery please click on one of the photos